Fabricare is the exclusive, quarterly award-winning magazine of the Drycleaning & Laundry Institute (DLI),
providing essential industry information unparalleled by any other publication serving the drycleaning and laundering industry.
Fabricare offers in-depth coverage of:
  • garment manufacturing and care
  • technical operations
  • government regulatory and legislative issues
  • environmental issues
  • and other topics relevant to drycleaning/laundering businesses.
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Fabricare is the exclusive, bi-monthly award-winning magazine of the Drycleaning & Laundry Institute (DLI),
providing essential industry information unparalleled by any other publication serving the drycleaning and
laundering industry.
Fabricare offers in-depth coverage of:
Readership
BY U.S. REGION
WEST
18%
MIDWEST
16%
NORTHEAST
11%
MID-ATLANTIC
23%
SOUTH
32%
STATISTICS
as of 2022
Total Circulation:
6,076
Digital:
4,550
PROFILE
2025 Editorial calendar
Q1 (January-March)
CLOSING DATE: 11/29/2024
 MATERIALS DUE: 12/6/2024
Community Connections
DLI members benefit their communities in many creative and innovative ways. We’ll take a look at what members are doing and share some interesting ideas. 
Q2 (April-June)
CLOSING DATE: 2/28/2025  MATERIALS DUE: 3/7/2025
Pros & Cons of Offering Ancillary Services
As drycleaning piece counts decline members are looking to open new revenue streams with alternative services such as subscriptions, wash-dry-fold, comforter and patio cushion cleaning, and more. What are some of the ups and downs of offering each of these services? 
Q3 (July-September)
CLOSING DATE: 5/23/2025  MATERIALS DUE: 5/30/2025
Succession Planning Action Items
Set yourself up to succeed before the time to sell your business comes. What changes can you make now to ease the transition for the next generation or maximize the value of your business for a future sale? We’ll talk with experts in the business acquisition and sales industry for best practices and action items you can implement to get the best results.

Q4 (October-December)
CLOSING DATE: 8/22/2025
MATERIALS DUE: 8/29/2025
Managing Next Generation Employees
Generation Z and Alpha employees are hitting the job market. These generations have different expectations about how work and life balance together. We’ll ask some human resources experts on how drycleaners can adapt to the up can coming labor force to improve hiring and retention.
Fabricare is read by industry leaders who make the purchasing decisions for products and services needed to operate their businesses. They include: drycleaning and laundry owners and/or managers (81%); manufacturers and/or distributors of cleaning supplies equipment, and textiles (18%); and industry consultants and institutions including hotels, resorts, hospitals, military bases, and correctional institutions (1%). Over 50% of our readers have been in the drycleaning and laundry industry for more than 15 years.
Our readers love Fabricare and read it.
  • Over 75% of those who receive Fabricare thoroughly read each issue.
  • 82.8% save their issues for future reference.
  • Most read Fabricare to stay current with the needs of the drycleaning and laundry industry.
  • Majority say that Fabricare is their primary source of industry information.
Advertisers love Fabricare as well.  Companies who have found success advertising with us serve all aspects of the drycleaning and laundry industry including equipment manufac-turers, chemical and detergent suppliers, computer and software providers, consultants and business services, and specialty product suppliers just to name a few.
Reserve Your Space Now!
Ads Now Available in Issue Announcement Emails and New Online Archive
Ads are now available on DLI's online Fabricare Archive: Fabricare.DLIonline.org.

One leaderboard ad is available for the three-month life of an issue for $1,000. 

Two spaces are also available for Email Issue Announcements, which will be sent to more than 5,000 email subscribers. The message is sent once only. The leaderboard (above the masthead) ad space is available at $1,000 and the skyscraper ad (along the right side of the message) space is available at $750.

Please mention your interest in any of these positions in the Special Instructions area of the Insertion Order Form.
Advertising Cancellations
No cancellations or changes in insertion orders will be accepted after the space reservation closing date.
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